5 Comments
Oct 15, 2023Liked by Tom Greenwood

Your impact through Wholegrain Digital has been incredible. You were the first person I heard from about Digital Sustainability. Following Green I/O, now I keep hearing that's the same case for many other folks. Many of who amplify the message further through books, blogs, podcasts and their daily jobs. It's like a virus, but a good one (there should be a name for such thing). That's certainly is an immeasurable impact.

One thing is measurable, tho - the optimization and compression possible on the image with long shadows under the railway bridge 😄 I could squoosh it to 178 KB after resizing down to max container width which is 728 px. Sorry, I've really gotten obsessed with seeking images that can be optimized 🙈

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Oct 14, 2023Liked by Tom Greenwood

Love this. In what I try to do directly with my sustainability initiatives related to my website and business, as well as personally are all well and good, but I always wondered if my activities related to promoting sustainable motorsport and transportation were of any consequence. Now I am understanding how they are part of my climate shadow that is hopefully shining a light on opportunities and challenges facing a sport that I love dearly and inspiring others. Wonderful article Tom.

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