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I suppose it comes down to if a company believes it exists to serve its customers, or if its customers exist to serve the company. It’s a fundamental question, and the later will lead to bankruptcy — in time.

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Thanks for such a beautifully written piece, Tom. I feel relatable to every bit of it. The day that all businesses feel intuitive to act for the good of everyone seems far off, yet it gives much hope and optimism for an individual like me to have faith in it and do my good part first.

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